The Women Who Make Money Telling Men to Jerk Off | Broadly

We will control how you wank, when you wank, and if you wank.” It might sound like a hellish dystopia—and the plot of the porn parody of 1984—but for many men these words offer sexual relief like no other. Welcome to the world of JOI, both a growing genre of porn and a niche fetish.

JOI stands for “jerk off instructions.” A typical JOI video involves exactly that: a female talking into a POV camera giving detailed and thorough instructions to the male viewer on how he should masturbate.

The Women Who Make Money Telling Men to Jerk Off | Broadly

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